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Marketing by Marcia

Simplifying Marketing for Small Businesses & Music Artists/Bands/Venues

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Basic Concepts of SEO Simplified Using Metaphors
2 Jan 2018

Basic Concepts of SEO Simplified Using Metaphors

by Marcia J. Macres | posted in: Websites | 0

Do words like SEO, backlinks, conversion optimization, or schema markup make your eyes roll to the back of your head? SEO isn’t the easiest paradigm to understand, especially if you do not have a background in the internet or technology. … Continued

Is your Website Customer-Focused or Egocentric? Here’s a 1-minute test!
25 Apr 2017

Is your Website Customer-Focused or Egocentric? Here’s a 1-minute test!

by Marcia J. Macres | posted in: Websites | 0

The average visitor to your website only spends a few seconds scanning your website vs. reading every word. Don’t leave a visitor stranded, searching for the customer benefits of your company’s products or services. What you don’t want is to … Continued

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All scenery photos on this website are taken by Marcia J. Macres and are from Martha's Vineyard Island, off of Cape Cod, Massachusetts